A portfolio of consumer marketing work spanning brand strategy, integrated campaigns, experiential activations, social media, influencer partnerships, CRM, and performance marketing.

From viral social campaigns and immersive fan experiences to strategic partnerships and integrated marketing, I create campaigns that spark conversation, build community, and deliver measurable business results including:

• Generating $58M+ in earned media through integrated brand campaigns.

• Grew Instagram 26% and launched TikTok into one of the organization's highest-performing channels.

• Lead marketing for 200+ live entertainment experiences reaching millions of fans annually.

• Creating experiential activations generating 5,000+ pieces of user-generated content per night.

• Building strategic partnerships across entertainment, retail, fitness, hospitality, and lifestyle brands.

• Developing award-winning campaigns that blend social, experiential, influencer, PR, and paid media into one cohesive brand story.

• Building and leading high-performing marketing teams while managing multimillion-dollar campaign budgets.